About us

Waddeton Park is an independent, self financed land promoter who works on behalf of landowners to maximise the value of their land by securing valuable planning consent.

The business first started trading in 2001 as Strategic Land Partnerships, rebranding in 2011 to Waddeton Park. Since its inception the business has adopted a policy of rigorous research to identify land with development potential.  We work closely with landowners, local authorities, stakeholders, and local people to secure planning permissions that will benefit both landowners and the wider community.

Solid credentials

Since 2001 the business has secured planning permission for over 3,000 homes. Projects are wide ranging from greenfield housing sites to more complex contaminated land sites, former quarry sites, and larger mixed use urban extensions that often require multiple land ownerships.

We have developed an enviable track record.  Our success rate for acheiving planning permission is in excess of 90%.

Waddeton Park have a reputation for being open, fair, robust and diligent.  We provide landowners with a first rate service as demonstrated on our testimonial page.

Unlocking the potential of land

Getting planning consent can be complex, costly and protracted. Waddeton Park offers an effective solution by providing both the planning expertise and funding for the projects we believe in.

Our highly experience and skilled team of property professionals have a clear focus on adding value through development planning.

A design led approach

We care about delivering planning consent for high quality, sustainable development which bring benefits to the wider community.

We always endeavour to bring forward the right scheme in the right location.

Flexible and adaptable

The business adopts a flexible approach to working, recognising that each project needs its own individual strategy to ensure it has the best chance of succeeding.

The business has a flat management structure which means decisions on projects can be discussed and implemented quickly. Our ability to adapt and respond promptly to landowners and others is an important part of our success.


Land Promoters & Developers Federation

Waddeton Park is a Member of the Land Promoters & Developers Federation (LPDF), an industry wide initiative where member organisations combine their resources and look at how they can work together collaboratively to assist the country with addressing the under supply of housing.

Our ambition is to play a full and active role in the debate on housing supply and be part of the process of finding solutions that make the future for those searching for a new home a brighter one.